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Orange Room Services

Sparked builds a website with a 99% performance score for this new business.

01

Meet Orange Room

About the Client

Orange Room Services is a leading choice for residential and commercial flooring installations in Canada. As a result of a merger between Advanced Flooring Inc. and National Installations Ltd., Orange Room is a trusted and valued Authorized Home Depot partner, and each year thousands of customers across Canada rely on them to deliver quality results.

02

Creating a Shared Vision

The Challenge

When Orange Room was connected with Sparked in 2022, they had recently formed through the merger of two companies. With each party bringing years of history and experience, they needed a website that would honour that legacy, while also looking to the future. They wanted a simple yet high-performing website that would generate leads, attract new employees, and take them to their next level of growth. Sparked was up for the challenge.

03

Standing Out Online

The Solution

With the project off and running, Sparked started by creating a blueprint for the website, showing how the content would be organized. From there, our copywriter crafted copy with the goal of generating leads and interest. When it came time for design, Orange Room already a logo for them, but they were otherwise open to suggestions on how to bring their brand vision to life. Our designer got to work, creating clickable prototypes and sourcing just the right images.

When it was time for development, our used WordPress and a WYSIWYG page editor, which would empower the client to manage the site easily post-launch. We also implemented SEO metadata and ensured the site passed Core Web Vitals with flying colours. Lastly, we walked the client through deployment and handed them the keys.

A simple yet impactful website to help Orange Room stand out from the crowd.

04

A Fresh Website for a New Era

The Results

At the end of this project, we delivered a mobile-responsive and engaging website that is built to last. The final product met and exceeded the client’s expectations and they were happy to leave us a 5-star review.

99%
GTMetrix Performance Score
0.8s
LCP Load Time in Seconds
100%
Delivered on Time & Budget
5
Star Review from Client

“Sparked is responsive, friendly, on the ball, and went above and beyond in everything they did. They delivered on time, every time, and helped take our business to the next level of growth.”

Matt Wylie
Orange Room Services