WordPress Website SEO & AEO Audits
Get found by humans and AI, and prepare for the future of search.
Search is changing. Is your website keeping up?
For years, the goal was simple: show up on page one of Google. But today, customers aren’t just searching, they’re asking. Whether it’s a prompt in ChatGPT or a voice search on a phone, your website needs to provide clear, structured answers to stay relevant.
At Sparked, when we perform an SEO & AEO Audit, we don’t just run a tool and send you a generic PDF. We conduct a deep-dive analysis of your digital presence to ensure you’re visible to both search engine bots and Language Learning Models (LLMs). We find the gaps, identify the opportunities, and give you a clear roadmap to growth.
What's Included
Everything you need to future-proof your website.
01:
In-Depth SEO & AEO Audit
This isn’t a surface-level scan. Get a deep-dive evaluation of your WordPress site across 11 categories. We analyze your current rankings and potential to give you a 360-degree view of your digital footprint.
02:
Highly-Actionable Audit Report
Receive a comprehensive, hand-crafted SEO & AEO Audit Report that serves as your business’s personalized growth roadmap. Every recommendation is prioritized, so you know exactly where to focus your energy.
03:
Audit Presentation Meeting
Sit down with us for a dedicated, 1-on-1 video meeting where we’ll highlight your quick wins, explain the long-term opportunities, and answer any questions you have in plain, jargon-free language.
Packages to fit every business.
Choose Your Package
Package A
The Spark Audit
Ideal for local, service-based, or growing businesses needing a visibility boost.
Investment: $1,275
- We look under the hood and across the web to evaluate:
- Technical AI & Bot Readiness: How search bots and LLMs "read" your site.
- Crawlability & Indexing: Ensuring there are no digital roadblocks stopping your site from being found.
- Site Architecture: Reviewing your structure to ensure it’s logical for users and bots.
- Internal & External Links: A health check of your linking structure and backlink profile.
- SERP & Ranking Analysis: Where you stand now and where the "low-hanging fruit" opportunities are.
- AEO & Schema Opportunities: Optimizing for AI prompts and implementing "Schema" so machines understand your data.
- Content & Prompt Gaps: Identifying what topics you're missing for SEO and what answers you're missing for AEO.
- Performance & On-Page Health: Technical recommendations to speed up your site and optimize individual pages.
- We then deliver:
- 10-20 Page Audit Report: A custom 10-20 page report featuring actionable findings.
- 1-Hour Presentation Meeting: A 1-hour, 1-on-1 video call to walk you through the report and answer your questions.
Prices exclude tax and are in CAD.
Package B
The Blaze Audit
Designed for e-commerce sites, multiple subdomains, or complex websites.
Investment: Request a Quote
- We look under the hood and across the web to evaluate:
- Technical AI & Bot Readiness: How search bots and LLMs "read" your site.
- Crawlability & Indexing: Ensuring there are no digital roadblocks stopping your site from being found.
- Site Architecture: Reviewing your structure to ensure it’s logical for users and bots.
- Internal & External Links: A health check of your linking structure and backlink profile.
- SERP & Ranking Analysis: Where you stand now and where the "low-hanging fruit" opportunities are.
- AEO & Schema Opportunities: Optimizing for AI prompts and implementing "Schema" so machines understand your data.
- Content & Prompt Gaps: Identifying what topics you're missing for SEO and what answers you're missing for AEO.
- Performance & On-Page Health: Technical recommendations to speed up your site and optimize individual pages.
- We then deliver:
- Custom Audit Report: A custom report featuring actionable findings.
- Presentation Meeting: A 1-on-1 video call to walk you through the report and answer your questions.
Prices exclude tax and are in CAD.
Frequently Asked Questions
I’ve heard of SEO, but what exactly is AEO?
SEO (Search Engine Optimization) is about ranking on search result pages. AEO (Answer Engine Optimization) is the next evolution.
AEO focuses on making sure your content is structured so that AI-driven “Answer Engines” like ChatGPT, Perplexity, and Google’s AI Overviews can find, understand, and cite your website as the primary source when users ask questions.
We audit for both to ensure you’re covered today and tomorrow.
I already use an SEO plugin like Yoast or RankMath. Do I still need an audit?
Great question! Plugins are excellent tools for day-to-day checks, but they are just that: tools. They can’t see “content gaps,” understand your specific business goals, or analyze how your site architecture feels to a real human. Our audit goes far beyond what a plugin can automate, providing a high-level strategy and human analysis that software simply can’t replicate.
I’m not a "tech person"—will the report be easy for me to understand?
Absolutely. We pride ourselves on being jargon-free. While we do look at technical elements, our report is written in plain English. We explain exactly why each point matters for your business growth and give you clear next steps. Plus, our meeting is the perfect time to ask us to clarify anything that feels confusing.
Am I obligated to hire Sparked to fix the issues you find?
Not at all. We want you to have the best roadmap for your business. Our report provides you with the “what” and the “how,” and you’re free to take that information and implement it yourself, hand it to an in-house team, or even another agency. If you decide you’d like us to handle it, we’d be happy to provide a quote, but there is never any pressure.