
Over my 20-year career, my passion has always centered on finding right-fit technology solutions to solve tricky business problems. I bring this same passion to my role as co-founder and CEO of Sparked.
By contributing both technical expertise and a strong business acumen, I focus on using digital solutions to help our clients modernize their marketing technology stack, level up their online presence, and increase their overall brand equity.
Having worked for years previously on the client side, I have a keen understanding of what matters most to businesses. I try to link technology solutions to business results and I’m extremely passionate about helping businesses make informed and confident decisions. There are too many bad agencies out there, and I’m on a mission to change that.
Before co-founding Sparked Digital, I was the digital marketing director at Canada’s largest community healthcare company. Prior to that, I worked as the head of web and development at a major global travel agency where my team won several web awards. I also worked as a web manager for a leading Canadian hosting and domain provider.
I have a degree in computing information sciences, and certification training with Google, Microsoft, HubSpot, Sitecore, and more.
When I’m not working, I’m usually spending time with my family and whippet, worming my way through whatever video game has caught my attention, building computers or reading about black holes.