Corporate Class
Sparked wins an international award for the redesign of this 250+ page website.
01
About the Client
Since 1984, Corporate Class’ leadership development workshops, learning solutions, private coaching, and high-impact consulting has empowered both emerging and veteran leaders around the world. The company has worked with many notable clients including Deloitte, American Express, Jaguar, GlaxoSmithKline, and Habitat for Humanity.
02
The Challenge
Corporate Class was referred to Sparked in 2020. Their old website had become oversized and cumbersome, bogging down the user experience and affecting their marketing efforts. The company had also launched a new online program and wanted to promote it to businesses and individuals. Corporate Class needed a new website with a sophisticated design and a seamless UX. They turned to Sparked for the job.
03
The Solution
Working in close collaboration with Corporate Class, our team got to work producing revived website copy and a fresh, dynamic design. We ensured everything was aligned with the company’s brand guidelines, was designed to support an intuitive user experience and allow users to register for a wide variety of courses, workshops, and online assessments, and was crafted to support CRO (conversion rate optimization) and SEO (search engine optimization).
When it came time for development, we employed the latest WordPress technology, integrated the website with Corporate Class’ CRM, ensured the website was AODA and WCAG compliant, and optimized the website for speed and performance.
04
The Results
The result was a website that provides an intuitive, engaging, and dynamic experience. Sparked was proud to win a Web Excellent Award for this website.
“We have worked with Sparked Digital for a good number of years and they are exceptionally reliable and professional.”
